Began operating on April 14, 1985 as PT Asuransi Jurn Purnamala Internasional Indonesia (PII), which runs a life insurance business, including life insurance with sharia principles and acts as the founder and manager of pension funds, including those with sharia principles.

After changing its name twice to PT Asuransi Jiwa Eka Life in 1989 and PT Asuransi Jiwa Sinarmas in 2007, PT Asuransi Jiwa Sinarmas MSIG Tbk. (also known as Sinarmas MSIG Life SMiLe) is present as a joint venture life insurance company that is 50% each owned by PT Sinar Mas Multiartha Tbk and the Japanese insurance giant, Mitsui Sumitomo InsuranceCo., Ltd. in 2011. On July 9, 2019, PT Asuransi Jiwa Sinarmas MSIG Tbk. officially listed on the Indonesia Stock Exchange (BEI) and became a public company with a composition of 80% share ownership by Mitsui Sumitomo Insurance Co., Ltd., 12.5% ​​PT Sinar Mas Multiartha Tbk and 7.5% public.

Sinarmas MSIG Life's operational activities are held in 65 service and marketing offices with the support of more than 800 employees and around 8,200 marketers, to serve the needs of 1.2 million individual and group customers for various protection and investment product solutions at various stages of life.